I recently read a book by Catherine Jamieson entitled Create Your Own Photo Blog. Jamieson's writing is very readable and well intentioned, and the book has a good layout with many, many quality photo illustrations. The problem I found with Jamieson's book is that, like so many guides to various areas of the internet, it's really too general to be of any practical use to a professional. For one thing, it lacks specifics on ways in which to promote one's blog once it's been set up, an essential for any photographer using his blog to help market his work.
To be fair, Jamieson's target audience seems to be more the hobbyist or part-time professional. For these readers Jamieson's book does provide useful guidance to setting up a blog on various venues (which is actually pretty easy to figure out on one's own without having to read a book -- Typepad itself provides several formats for multimedia) and even gives ideas for subjects to photograph.
I don't know about others, but what puts me off most in Jamieson's book is the emphasis on "community" and "sharing." It all seems too family-friendly for me. The same could be said of the photo site Flickr. For those who simply want to post a "cool" picture and share comments with other hobbyists, Flickr is great. It also serves a useful function in supplying free online storage for digital files, though I'm not quite sure about size limitations on the images themselves. (Jamieson's book does go into this area in detail.) But it does not provide a venue on which professional photographers can directly market their work. Selling photos from Flickr itself is a violation of the terms of service, at least as I read them.
In short, I recommend both Jamieson's book and Flickr for those who just want to have fun taking pics (nothing wrong with that at all) and sharing with friends. Working photographers would do better to purchase Bob Walsh's excellent book Clear Blogging. This book not only gives specifics about setting up a blog on Typepad and other venues but also gives great deal of specific information on promotion (i.e., getting readers) through the use of Technorati, Digg, Squidoo and many other useful resources.